In the 60s, more than 90% of the garments sold in the U.S. were manufactured here in the U.S. Today, more than 95% of the garments sold in the states are made elsewhere.
At 12PM we are giving our best to shift this statistic back the other way. We focus our efforts on local production in pursuit of an even better reputation and quality than other great countries’ that are known for their garment craftsmanship. We commit and insist to produce and create great products and jobs here in the U.S because we love it here, and because we want to leave this place better than we found it.
Our mission is simple. We want to make a unique mix of fashion products that reflect people’s personal style when worn and styles that fuel their passion and create a sense of pride while dancing through life.